Motion Shading

Motion Shading is a locally owned Atlanta-based business that specializes in luxury automated window treatments. We’re uniquely positioned in the shading industry for three reasons. This first is that we offer products from seven different manufacturers which means we have more choices than our competitors. The second is that we are automation experts who know how to integrate our shades with your existing systems and products. Finally, our state-of-the-art showroom displays working automated shades in real windows so you can see them in action before ordering.

As one of the largest residential automated shading providers in the Southeast, we are a regional resource for architects and designers. Plus, we take our role to inform and educate seriously, often assisting other dealers with large or complex projects.

Our Brands:

At Motion Shading, we work with the world’s most technology and fashion-forward manufacturers. We know every manufacturers’ strengths and weaknesses, at varying price points. This means our only bias is delivering the best solutions for our clients.


Our Mission:

In order to be the best in the marketplace, we consistently strive to deliver excellence in the three key areas:

  • Design world-class, luxury systems that are high-performance, reliable, and most importantly, easy-to-use.
  • Provide unsurpassed customer service to our clients. Period.
  • Always act in the best interest of our clients as their trusted technology consultant.

Who We Are to Our Clients:

Our growth over the past two decades has been fueled by our innovation, the exceptional quality of our work, and client satisfaction. Because we take our mission seriously our clients consistently reward our unmatched service and honest advice with amazing reviews and referrals to their friends and family. We know that our reputation as a locally owned company is entirely dependant on how we treat you. As our client, you will come first.

Todd Herrington

Owner / Chief Operations Officer

Tom Pfeifer

Director of Sales & Marketing